Stephanie Davies
Leading B2B & B2C marketing strategy across agency, non-profit, consumer, and government-linked sectors. Delivering results through brand-focused strategy, cross-channel optimisation, and data-informed decision making.
Campaigns
Hearts vs. Minds: Building Engagement & Brand Affinity
Using emotional storytelling to spotlight real-life experiences of social workers, deepening audience connection through shared values.
Digital Transformation
System Home: Leading CMS Transformation
Led the organisation-wide migration to a new Drupal CMS, improving UX, backend efficiency, and stakeholder engagement.
Diversification
Service Diversification: Launching a New Payroll Offering
Launched a new umbrella PAYE service targeting self-employed professionals, generating over 1.2M AED in new revenue.
Brand Development
Brand Refresh and Member Value Proposition Delivery
Delivered a refreshed visual and verbal identity with an updated value proposition that improved resonance, clarity, and engagement.
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